Digital Marketing Coordinator

Location: Green Bay, WI

Department:  Marketing

Position Summary:

The Digital Marketing Coordinator plays an integral role in supporting the needs of the Marketing team across all locations.  The primary function of the role is to create, update and promote digital media content that will drive customer engagement and enhance Amerhart.com, social media and other digital marketing efforts. 
 

Key Duties and Responsibilities: This list of responsibilities is not all inclusive and may be expanded to include other duties and responsibilities required to meet the ongoing needs of the organization.

  • Assist in creating and maintaining rich marketing content to help drive customer engagement and build brand awareness on all digital platforms. 
  • Develop and edit product images and videos for website, social media, and other digital channels using Adobe Creative Cloud Suite. 
  • Assist with coordination and execution of effective marketing-related campaigns across channels (e.g., web, email, social media, etc.) in alignment with vendor partners and the Marketing team strategy and goals. 
  • Write, proofread, and edit creative and technical content across different platforms (e.g. web, email, social media).
  • Assist in gathering performance metrics relating to digital marketing campaigns and report performance data to key stakeholders.
  • Support the marketing needs of B2B (business to business) audiences.

Personal Attributes and Skills

  • Detail-oriented with strong written and verbal communication skills.
  • Ability to manage multiple projects simultaneously.
  • Excellent problem solver with the ability to take initiative.

Qualifications

  • 1-3 years of Marketing experience or bachelors of Marketing or related field. 
  • Experience with the Adobe Creative Cloud Suite, Microsoft Office Suite
  • Proficiency across various social platforms (e.g. LinkedIn, Facebook, Instagram)